Shop-A-Docket is the innovative advertising medium that promotes your business through your local supermarkets. Shop-A-Docket puts your name and message directly into the hands of your target market - every single week of the year. Shop-A-Docket is a 100% Australian-owned company. Commencing operations in 1986, rapid growth has seen Shop-A-Docket establish itself as the market leader in docket advertising, distributing more than 100 million advertisements each week.

Shop-A-Docket’s proven track record of success is based on providing a marketing vehicle which is inexpensive, effective and directly measurable. Consumers value advertisements on the back of their supermarket receipts. Research conducted by AC Nielsen confirms the high levels of awareness, reach and usage of Shop-A-Docket.

As well, the Shop-A-Docket team can provide additional sales support, including point-of-sale material and assistance in creating your campaign concept - so that you obtain the best results from Shop-A-Docket.

Ways to use Shop-A-Docket

• Launch a new business, product or service
• Increase market share and brand loyalty
• Create customer loyalty
• Extend and add value for national promotions
• Assist product launches
• Supplement mainstream advertising
• Support regionalised promotions
• Promote competitions
• Drive traffic to your website

Distribution - Your message will reach an impressive 93% of all shoppers who shop every week in the major supermarkets.

Measurable - When consumers “Mention” or “Present” a Shop-A-Docket®, you can easily measure the success of your advertising campaign.

Exclusive - Your offer will have total exclusivity in the supermarkets booked and will be the only one of its type on that roll.

Exposure - A Shop-A-Docket® campaign provides repeated exposure of your message. 85% of shoppers read the dockets, and 25% always read the dockets.

Performance - Shop-A-Docket® is used regularly by many large and small advertisers, evidence that Shop-A-Docket® is successful for a variety of businesses.

No Clutter - Each Shop-A-Docket® campaign has a maximum of 12 advertisers on the roll to reduce clutter and increase visibility. Increasing the chance of shoppers seeing and using your ad.

Tangible - 53% of shoppers will keep your message in their purse, wallet or on the fridge at home. The docket is a tangible “call to action” which directs shoppers to your business.

Online Vouchers - Your ad will also feature on the Hotdockets web site. This will increase awareness of your business through broadening your reach and attracting new clients.

Campaigns - The average Campaign duration is 8 weeks in metropolitan markets and 12 weeks in rural areas. You can plan your advertising program by choosing campaign dates that best suit your business.